10 Must-Have Tools Every Solopreneur Needs to be Productive with ...

Welcome to the 3^rd stop of the Productivity for Profits Summer Blog Tour and Giveaway!

I?m honored to be among the 7 experts who are sharing their knowledge to give you the boost you need to be more productive and have a profitable business. So grab your favorite drink, and let?s have fun learning!

The internet has become a symphony of stoppage and disruptions. Whether it?s the ?chirping? sound of a Twitter alert on your social media management dashboard, to the blinking email notification at the bottom of your computer screen, ?or the endless stream of status updates every minute on your Facebook news feed?there is always something that seems to destroy our efforts to get important tasks done in our business.

As a solopreneur, there?s only so much that you can handle. You have 24 hours in a day. And your typical day involves working one-on-one with clients, working with groups, doing teleseminars, creating your next coaching program, doing strategy sessions over the phone, preparing for your internet radio interview, etc. How on earth will you be able to have enough hours to spend each day doing a lot of online marketing tasks when you already have a lot of work on your plate? Yes it?s crucial to get active on social media to attract clients, build your list, and build your online reputation. But since there?s only one YOU who could handle these tasks on a regular basis (unless you have a virtual assistant), you need to make use of those hours left wisely.

Let?s do a quick review of how you spend your time doing your online marketing. How many hours or minutes do you spend creating status updates? How many minutes do you spend commenting on fan pages, blogs, or LinkedIn discussions? Are your social media efforts doing well? Are you clear on what you want to get out of social media? Now let?s talk about your tools. What tools are you using to help you with your marketing? You see, there?s a lot of tools out there. Some are made for large companies and could be very pricey (not ideal for your solo business). And let?s not forget about how complicated some tools are. The more complicated the features, the more time we spend learning them and the more time is wasted?time which could have been spent on doing tasks that generate income. Some of us could also be scared of technology, but let me tell you, with the right tools, plus a positive attitude, the fear of anything techie can be surpassed.

Let?s get rid of overwhelm and focus on utilizing these digital tools to enhance your productivity. Here are my top 10 must-use digital tools that not only helps the implementation of your social media strategy become easy peasy but can help you become more effective and productive with your overall online marketing efforts:

• Evernote???According to their website, ?Evernote makes it easy to remember things big and small from your everyday life using your computer, phone, tablet and the web.? I personally use Evernote as a place to save all my content?blog posts, newsletters, video topics, video scripts, and other content ideas. The more I use it, the more I realize I can?t live without it. You can use Evernote for creating your content calendar, creating your marketing calendar, creating your social media plan, organizing guest post submissions, drafts of your status updates for Facebook, Twitter, LinkedIn, or Google+, save clips of websites, create a to-do list, plan an event, manage a project, and so much more!?With Evernote, you don?t have to worry about losing your content or your files. You can access your Evernote files on your ?computer or while you?re on the go. ?

• Digg Digg ? This is a WordPress plugin that makes it a lot easier to share your content on other social media (e.g. Google+, LinkedIn, Facebook, Pinterest, Twitter) and bookmarking sites. What I find really helpful about this plugin is that it saves you a lot of time in posting your blog posts to all of your LinkedIn groups. Just imagine if you belong to 50 groups on LinkedIn, and having to manually post your blog post on each group. That takes a lot of time! With Digg Digg, you simply click on the LinkedIn share button within your blog post, then enter the LinkedIn groups you belong to, and click share.

• Google Docs ? Stop wasting time using Excel spreadsheets! With Google Docs, you can create folders (e.g. client folders, personal projects), documents, spreadsheets for tracking your social media, article submissions, create presentations, forms (sign up forms), and even upload your files. If you are working with a virtual assistant, this is very helpful for sharing your files so no need to send anything back and forth through email.

• Screencast-o-Matic ? Create videos for video marketing easily by creating screencasts. This is the fastest way of creating video content without needing expensive software, a video editor, or purchasing a video camera. This is an excellent way of sharing your expert knowledge and sharing your tutorial videos on your blog and on social networks. With Screencast-o-Matic, you can record videos up to 15 minutes at no cost, and publish your video directly to YouTube. If you want more advanced editing tools such as the ability to zoom in, add captions, and all that, you can go for a premium tool called Camtasia Studio.?This is the software I use for creating tutorial videos.

Online marketing tasks could get really overwhelming. With the help of these digital tools, we can effectively implement our social media strategy, and be more productive in our day-to-day online marketing activities. And as part of the blog tour, I want to give you a very special gift to set you off for success in social media?my 6 Steps to Productive Social Media Management 3-part video series and Action Guide. In this video series, you will learn my 6-step system that I?ve tried and tested and successfully implemented for myself and for my clients.

Simply enter your name and email below and you will receive immediate access to these goodies. Thank you for reading and don?t forget to write your a-has in the comments below.

Sign up to instantly access your free video series 6 Steps to Productive Social Media Management and action guide below.

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Seismologists warn Japan against nuclear restart

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Majority of dads say they do the grocery shopping

Brian Snyder / Reuters file

According to a survey, 52 percent of dads say they are the primary supermarket shoppers in the household.

By Eve Tahmincioglu

There?s a good chance dad might be shopping for his own Father?s Day breakfast in bed this Sunday. No, he?s not in the doghouse, but apparently dads are doing more of the grocery shopping these days.

According to a survey released this week by brand marketing firm Cone Communications, 52 percent of dads say they are the primary supermarket shoppers in the household, and 35 percent of moms admitted fathers have more influence when it comes to grocery purchases.?

?This research goes against all stereotypes of the ?Father Knows Best? dad who doesn?t concern himself with domestic responsibilities,? says Bill Fleishman, president of Cone Communications, about the online survey that polled 1,000 parents with children under 17.

The company?s research also found dad shoppers aren?t just winging their supermarket hunting. Dad?s polled said they:

• Create a detailed shopping list ? 63% (vs. 65% of moms)
• Collect coupons or read circulars ? 56% (vs. 62% of moms)
• Plan meals for the week ahead of time ? 52% (vs. 46% of moms)
• Perform background research on grocery products ? 24% (vs. 11% of moms)

And moms are more likely to spend more time in the grocery store than dads. While Cone?s study found fathers were doing more of the grocery shopping, Today Money Facebook fans we informally polled Friday largely said the opposite it true.

?If my husband went to the store we would be having frozen pizza and macaroni and cheese for dinner every night,? said Mariska Colbert of her husband Zac.

And Melissa Klement added, ?Wish my hubby would do it.?

But Roberta Harwood Speller, who works in a grocery store said: ?There are several men that shop each week there for their families. They do very well. Even have their kids with them.?

For those of us who just can?t accept father foragers in the supermarket, it may be time set aside your bias in the aisle.

?We?re finding that dads are not acting so differently from moms in their approach to grocery shopping,? maintained Cone?s Fleishman.

(Full disclosure: My husband does most of the supermarket shopping these days, but I have to write up the list.)

{"contentId":"12238737","totalVotes":"784"}

Who does the supermarket shopping at home?

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A tense, tied NBA Finals moves to Miami for Game 3

OKLAHOMA CITY (AP) ? Kevin Durant had the ball in his hands and LeBron James in his face.

With 10 seconds left in Game 2, the NBA Finals were providing all the theater anyone could ask. Two superstars going head-to-head, the Miami Heat trying to hold off another stirring rally by the Oklahoma City Thunder, television ratings reaching levels last seen when Kobe Bryant and Shaquille O'Neal played together.

James forced Durant to miss that tying attempt ? perhaps getting away with a foul ? and the Heat held on for a 100-96 victory on Thursday night that evened the series at one game apiece. And as it shifts to Miami for the next three games, the only thing that seems certain is a tense series that looks to be lengthy.

Game 3 is Sunday night and Heat coach Erik Spoelstra thinks it will look similar to the first two.

"This is going to be probably like this every single game, and that's the beauty of competition at this level, and embracing that competition and seeing what it brings out of you collectively," Spoelstra said.

It's brought out the best of league MVP James and Durant, the NBA scoring champion. The series hype was built around them and they spent the first two games living up to every ounce of it.

James has bounced back from his disappointing 2011 finals by scoring 30 and then 32 points, and even that was only good enough for a split because Durant has been just as good. He followed up his 36-point performance in Game 1 by scoring 32 on Thursday, 16 in the fourth quarter after he scored 17 in the final period of the opener. Yet that was wasted because the Thunder had fallen into a 17-point hole in the first half.

The Thunder also spotted Miami a 13-point lead in the first half of Game 1 and have fallen into double-digit holes in three straight games. Coach Scott Brooks said after Game 2 he wasn't considering a new starting lineup, even though the Thunder have been more effective with a smaller group on the floor.

Instead, he said the only change the Thunder needed was greater intensity from the start.

"We didn't come out with the toughness that we need to come out with. We're an aggressive team, we're a physical team," he said. "Defensive mindset was not where it needs to be, and hopefully we change that going into Game 3."

The slow starts at home could mean trouble for the Thunder in Miami, where they won't have their raucous crowd to help rattle the Heat. But Oklahoma City has been good on the road in the postseason, winning twice in Dallas in the first round, taking a game in Los Angeles in the second round and pulling out a Game 5 victory in San Antonio in the Western Conference finals.

"These are the two best teams. They're confident no matter what building they're in," James said. "We're happy now that it's a 1-1 series and we're going back to Miami and will take control of the home court. It doesn't mean that the series has changed. Both teams can win on each other's floor and both teams are confident."

Ratings through two games are up 11 percent from last year, when it seemed interest in the Heat couldn't get higher, and Thursday drew the highest rating for a Game 2 since 2004, when the Lakers lost to Detroit in their last title run with O'Neal and Bryant.

The latest game provided a look at the best of what both teams have: James, Dwyane Wade and Chris Bosh all making big plays in the fourth quarter; Sixth Man of the Year James Harden coming off the Thunder bench to keep them in it while Durant sat with foul trouble; Russell Westbrook turning from sloppy to sensational as the game went along.

So what's next?

"It's a long series. After Game 1 there was the hyperbole of, 'The Heat have no idea what to do with the speed of OKC.' I have no idea what the story lines will be after Game 2," Miami forward Shane Battier said. "We know every game is its own beast. You just have to play disciplined and tough to win a single game in the finals."

Battier has provided surprising offense with 17 points in each game while also taking his turns defending Durant. But it's James who will likely have that role during the important stretches, such as the crucial moment of Game 2.

Durant expects to score no matter who his guarding him. The problem, he said, is the Thunder aren't paying enough attention to the other end of the floor.

"I've got to make shots for my team. But I think on the defensive end, we all have to be better, and we can't really worry about the offensive end," he said. "We missed shots, but we can't let it dictate our defense. But I've got to stay positive, keep working, and we're looking forward to a Game 3."

The Heat's last finals game on their home floor ended with Dallas celebrating a championship after Game 6 last year. They can be the ones partying this time if they take care of all three in Miami.

For now, the Heat are only worried about the first one.

"We've got to figure out a way at home to protect home floor, especially in Game 3, and win it," Wade said. "If you go up there and lose Game 3, you've given them, in a sense, home court right back. We just want to continue to play well at home like we've done all season long."

___

Follow Brian Mahoney on Twitter: http://www.twitter.com/Briancmahoney

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Visiting A Radiation Oncologist, Is My Breast Cancer More Severe.mov

In this clip, Dr. Lawenda explains that seeing a radiation oncologist does not mean that the breast cancer more severe, it is a precautionary measure.

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Brian D. Lawenda, MD: If you have been asked to visit a radiation oncologist, it does not mean that your breast cancer or any cancer is more severe. We are a part of the treatment team from many different types of cancers and so it is pretty common that you will come in see a radiation oncologist.

About half of patients with cancer will ultimately be treated with radiation as a component of their care, so it is nothing to be alarmed if you are referred to a radiation oncologist.

Dr. Brian D. Lawenda is a Board Certified Radiation Oncologist who has been in practice over six years. He currently practices as a member of 21st Century Oncology at locations in Henderson and Las Vegas, NV. Prior to joining 21st Century Oncology, Doctor Lawenda served as the clinical director of the Radiation Oncology department and the department head of the Breast Health Center, at at the Naval Medical Center San Diego.

Doctor Lawenda began his education at Temple University Medical School and after graduating with honors (AOA) he went on to a general surgery internship at the Naval Medical Center San Diego. He later completed his residency and served as the Chief Resident in Radiation Oncology at the Massachusetts General Hospital (Harvard Medical School/Dana Farber Cancer Institute).

Doctor Lawenda was Adjunct Assistant Professor for the Department of Radiation Oncology at Indiana University School of Medicine, Indianapolis, IN, Adjunct Assistant Professor of Radiology and Radiological Science at the Uniformed University of the Health Sciences, Bethesda, MD and a distinguished former Commander in the U.S. Navy.

His clinical interests are stereotactic body/brain radiosurgery (SBRT/SABR, SRS), breast cancer, benign and malignant brain tumors, head and neck cancers, lung cancer, prostate cancer and Integrative Oncology, an exciting new sub-specialty in the field of oncology centered on a holistic approach to cancer care and best evidence-based treatments

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This information should not be relied upon as a substitute for personal medical advice, diagnosis or treatment. Use the information provided on this site solely at your own risk. ?If you have any concerns about your health, please consult with a physician.

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